About Jillian Morley & Unconventional Branding

Jillian Morley

Website http://www.linkedin.com/pub/jillian-morley/b/953/4ba

Jillian "JD" Morley is a graphic and production artist, and a Social Media junkie. She appreciates good design, good blogs, good brands, and good food. You can find her thoughts on branding and creativity here and also on Twitter @sensorybranding. She loves talking to new people and sharing ideas on art & design, culture, branding and social media. So post a comment, visit her on Facebook or Twitter, and say hello.

Archived entries for Jillian Morley

Social Media Inspiration

We all need a little advice and inspiration, don’t we? So I thought I’d share some of my favorite places to go for all things social media and online marketing, in no particular order…other than the order in which I thought of them. What sites do you read? Leave some links to your favorites in …

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Friday 5: Simple Ways to Build Your Twitter Network

Whether it’s to support an online marketing program, or maybe just for fun,  Twitter is an integral part of the social media landscape. It’s best to acquaint yourself with it, and explore the possibilities it presents for online branding. Here are 5 ways to meet new potential followers, not just random users, but active tweeters …

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Online Marketing: Toyota’s Swagger

You may remember one of our previous post about online marketing with videos (Finding Real Value in Viral Videos). The Chevy Volt ‘dance’ video we referenced was unforgettably bad. Cheesy, definitely not funny, and sort of sad. Lately Toyota has provided the perfect anti-Volt video with their Sienna minivan online marketing efforts.
The Swagger Wagon music …

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The Friday 5: Top 5 Ways to Listen

Since we’re on the topic of Social Media listening and online buzz monitoring (check out our previous post), I thought I’d share five of the many ways you can listen and research your brands’ online conversations and share of voice.
1.  Twitter. Track your mentions on Twitter, and respond when you can. Use Hootsuite to create …

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Social Media and the Bottom Line

Many companies have trouble convincing their “c-suite” to buy into social media and word of mouth as an online marketing or online branding tactic. Many other companies are already participating. By now, we all know it’s here to stay.
Consumers have a voice, and it’s being heard loud and clear to those who are listening. Positive, …

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Friday 5

Like many social media-obsessed people, I’m an avid blog reader. My iGoogle RSS Reader overfloweth! So I thought I’d share the love. Here is my “Friday 5″; online branding blogs, marketing, design, and creative ad blogs that deserve some props.

Post Advertising: Great Ad news complete with snappy commentary. Always a fun read.
Ad Age: Editorial content, …

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